01
DAY 1Content Strategy & Research
2 hoursIntroduction to Generative AI • AI-Powered Content Strategy
DetailsPractical AI Program for Content Creators
AI for Content Creators
Learn how to use AI tools to build content strategies, generate ideas, write content, create visuals, and produce video and audio.
ChatGPT Claude Perplexity
AI-Powered Content CreationFrom ideation and research to writing, visuals, video, and audio
- Date10 October 2026
- Duration3 Days
- LocationLusail
- LevelSuitable for Content Creators & Marketers
- CertificateFrom ideation and research to writing, visuals, video, and audio
Workshop overview
About the workshop
AI for Content Creators is a practical training program focused on using AI across the entire content creation process, from understanding Generative AI and building a content strategy to researching topics and trends, generating ideas, writing scripts and copy, and creating visual, video, and audio content. Participants learn how to choose the right AI tool for each task and build a practical AI-powered content creation workflow using tools such as ChatGPT, Claude, Gemini, Perplexity, NotebookLM, Midjourney, Canva, Runway, Kling, Veo, Sora, ElevenLabs, and HeyGen.
- Accelerate the content creation process using AI.
- Reduce the time and effort required for research and content production.
- Turn a single idea into multiple actionable content ideas.
- Improve scripts, copy, and captions.
- Use AI to create visual, video, and audio content.
- Build a practical workflow that can be applied to everyday content production.
Core Program Objective
- 01Understand the fundamentals of Generative AI and its role in content creation.
- 02Choose the right AI tools for different content creation tasks.
- 03Build an AI-powered content creation workflow.
Workshop goals
What will you gain from this workshop?
Create a personalized AI-powered content creation workflow.
Build a complete content strategy with content pillars.
Create a content idea bank containing 30–50 ideas.
Conduct content research and build a list of reliable sources.
Create ready-to-publish scripts and captions.
Produce a collection of ready-to-use visuals.
Produce a complete short-form video using AI.
Create a video featuring an AI voice-over or AI avatar.
The development journey
Before and after the workshop
Before the Program
- Content creation without a clear workflow
- Manually searching for ideas and topics
- Producing writing, visuals, and video separately
Learning Journey
After the Program
- A complete AI-powered content creation workflow
- A structured AI-powered content idea bank
- An integrated workflow from idea to final content
Details
Training content in detail
Topics covered
- What is Generative AI?
- How AI is changing content creation
- Choosing the right AI tool for each task
- Fundamentals of prompt writing
- Building an AI-powered content creation workflow
Practical skills
Selecting the right AI tools and building a personalized content creation workflow.
Expected deliverable: A personalized AI content creation workflow map.
Topics covered
- Identifying the target audience
- Creating Buyer / Content Personas
- Defining Content Pillars
- Defining Content Themes
- Analyzing audience needs
- Building a content strategy using AI
Practical skills
Building personas, content pillars, and an AI-powered content strategy.
Expected deliverable: A complete content strategy + content pillars.
Topics covered
- Generating post ideas
- Reels and TikTok ideas
- YouTube content ideas
- Stories ideas
- Creating content series
- Discovering audience questions and problems
- Turning one idea into dozens of content ideas
Practical skills
Generating diverse ideas and turning one idea into multiple content ideas.
Expected deliverable: A content idea bank containing 30–50 ideas.
Topics covered
- Researching relevant topics
- Finding trends
- Competitor analysis
- Finding reliable sources
- Summarizing articles and reports
- Using AI for research
- Fact-checking information before publishing
Practical skills
AI-powered research, source discovery, and information verification.
Expected deliverable: Content research + a list of reliable sources.
Topics covered
- Writing engaging hooks
- Writing Reels scripts
- Writing TikTok scripts
- Writing YouTube scripts
- Storytelling
- Writing captions
- Creating Calls To Action
- Optimizing content for higher engagement
Practical skills
Writing hooks, scripts, captions, and CTAs using AI.
Expected deliverable: Ready-to-publish scripts + captions.
Topics covered
- Creating images from text descriptions
- Creating social media visuals
- AI-powered product photography
- Creating lifestyle content
- Developing creative concepts
- Editing images using AI
- Maintaining visual brand identity
Practical skills
Creating and editing visual content using AI.
Expected deliverable: A collection of ready-to-use visuals.
Topics covered
- Text-to-Video
- Image-to-Video
- Creating B-Roll
- Creating cinematic shots
- Producing short-form videos
- Turning an idea into a video
- Creating videos for products and services
Practical skills
Turning ideas, images, and text into AI-powered videos.
Expected deliverable: A complete short-form video created using AI.
Topics covered
- Creating voice-overs
- Text-to-Speech
- Enhancing audio
- Creating AI avatars
- Producing talking avatar videos
- Creating content in multiple languages
- Video dubbing and translation
Practical skills
Creating voice-overs and AI avatars, enhancing audio, and producing multilingual content.
Expected deliverable: A video with an AI voice-over or AI avatar.
Tools and technologies
The tools we will use during the workshop
ChatGPT
AI assistant for content ideation, writing, strategy development, and information analysis
Claude
Advanced AI tool for writing, analysis, ideation, and content creation
Perplexity
AI-powered search engine for research, reliable sources, and trending topics
Transform the Way You Create Content with AI
Start using AI as an essential part of your content creation workflow, from ideation and research to final content production.
Enroll in the Program